01
Connected TV (CTV)
Ads on streaming TV services and smart TVs: the reach of television, with the targeting and measurement of digital.
Programmatic agency, without the black box.
Connected TV, video, display and audio, with open fees and full visibility of where your ads run.
Orbital CoffeeRoasted Monday.
At your door Wednesday.
At your door Wednesday.
Sponsored · Orbital CoffeeWhy fresh-roasted beans taste better
O
Audio ad · PodcastOrbital Coffee
Brand searches+24%
Viewable impressions81%
Placements reviewedWeekly
In short
Brightpace runs transparent programmatic advertising through StackAdapt, or in your own Display & Video 360 or The Trade Desk account. That covers native, display, video, connected TV, audio and digital out-of-home, with clear fees and results measured on business outcomes.
- Best for
- Brands ready to add reach beyond search and social
- Formats
- Native, display, video, CTV, audio, in-game, DOOH
- Contract
- 30-day rolling, no long tie-ins
- How we work
- AI-native: AI speeds up research, creative testing and reporting, and a senior specialist makes every call.
Programmatic should mean scale and control.
Too often it means an opaque box where fees and ad placements disappear. We run programmatic through StackAdapt, one platform for native, display, video, connected TV, audio, in-game and digital out-of-home, with open fees, clear visibility of where your ads run, and every pound tied back to your commercial goals.
Already have your own Display & Video 360 or The Trade Desk account? We can manage your campaigns there too. And programmatic works best as part of one unified media plan with your search and social.
Connected TVStreaming on the big screen
Online videoBefore & during video
Display & nativeWebsites & apps
Digital audioStreaming & podcasts
Digital out-of-homeBillboards & screens
(01) What we run
Programmatic across every screen.
02
Online video
Video ads before and during content people choose to watch, driving awareness and consideration that later turns into searches and sales.
03
Programmatic display
Brand-safe display ads on quality websites and apps, with targeting and creative that earn attention.
04
Digital audio
Ads on music streaming and podcasts, reaching people during moments other channels can’t, like commuting, working out or working from home.
05
Native, in-game & out-of-home
Native ads that match the look of the site they appear on, ads within mobile and online games, and digital billboards and screens in the real world.
06
Retargeting & audiences
Re-engaging people who’ve visited your site, and reaching new people who look like your best customers using your own first-party data.
(02) How we work
From audience to measured results.
- 01
You set the audience & goal
Who you want to reach, where, and what success looks like: sales, sign-ups or reach in a new market.
- 02
The DSP bids in real time
The platform (we use StackAdapt) bids for each ad slot that matches your audience, across thousands of websites, apps, streaming services and screens, in milliseconds.
- 03
We steer & measure
We control where ads run, cap how often people see them, and judge results on what programmatic adds to the business.
Live daily dashboard
Your own dashboard, updated daily and built around your sales, leads and revenue. Pick any date range, compare periods and download a PDF or CSV whenever you need it.
Placement & brand-safety reviews
Where your ads ran, reviewed and cleaned up regularly, with brand-safety controls set from day one.
Media at cost, no markup
Media invoiced at cost and our fee on its own line, so you always know where your money goes.
Founder-led management
The person you speak to is the person running your account, every day: a former Performance Marketing Manager at Ticketmaster.
Weekly analysis & monthly roadmap
What moved, why and what’s next, written without jargon, with direct access to the person running your account.
Your accounts, your data
30-day rolling contracts. Already on Display & Video 360 or The Trade Desk? We’ll run it in your own account.
(04) Measurement
How we know it's working.
Business results first
Sales, leads and new customers across all channels, judged on commercial outcomes and profit-aware targets. Sales and leads go back server-side, with offline conversions from your CRM, so the platform optimises towards real customers.
Uplift in demand
More brand searches, direct visits and returning visitors in the areas we target. See the top 5 awareness channels.
Tests, not assumptions
Holdout and geo tests where budgets allow, to measure what programmatic genuinely adds (try our incrementality calculator).
Quality of delivery
Where ads ran, how often people saw them, and whether they were actually viewable, reviewed and cleaned up regularly.
(05) UK & international
Senior programmatic, wherever you are.
Based in the United Kingdom, Brightpace runs programmatic for brands in London and across the country, and is built for multi-market growth, with senior experience of running paid media across several European markets. Working remotely keeps overheads low, and campaigns are tailored to your industry, from eCommerce, travel and entertainment to B2B, SaaS, startups and wellness.
Pair it with PPC & paid search, paid social, ChatGPT ads and our AI creative add-on for one joined-up plan.
(06) FAQ
Programmatic questions.
Anything else, ask the person who would run your account.
Ask a question →01What is programmatic advertising?
Programmatic advertising is buying ad space automatically. Instead of booking ads with individual websites, apps or TV channels, software called a demand-side platform (DSP) bids in real time for each ad slot that matches your audience, across thousands of sites, streaming services, apps and audio platforms at once.
02Is programmatic good for sales, or just awareness?
Both, when it’s set up for the job. Prospecting on video, CTV and display builds the demand that search and social later convert, and retargeting can drive sales directly. We measure it on what it adds to the business, which impressions and view-through conversions alone can’t tell you.
03What budget do I need for programmatic?
Programmatic works best once your search and social are running well and you want to reach more people. It needs enough budget to run and measure properly, so we’ll be straight about whether it’s the right next step for your budget and goals before you commit.
04Which platform do you use for programmatic?
We run programmatic through StackAdapt, a multi-channel demand-side platform (DSP) covering native, display, online video, connected TV, audio, in-game and digital out-of-home. Having every channel in one platform means one audience strategy, no duplicated spend across tools, and reporting that shows how the channels work together. If you already have your own Display & Video 360 or The Trade Desk account, we can run your campaigns there instead.
05How is programmatic billed?
Programmatic runs through our StackAdapt account. We invoice you for the media at cost, with no markup, and pay StackAdapt’s invoice on your behalf. Our management fee is separate and shown on its own line. If you have your own Display & Video 360 or The Trade Desk account, the media is billed to you directly.
06How is programmatic different from Google Display?
Google Display Network is one slice of the market. Programmatic through a DSP opens up far more premium inventory, connected TV, audio and advanced targeting, with more control and transparency when it’s run well.
07How do you keep programmatic transparent?
We’re open about fees, supply paths and where your ads run, with brand-safety controls and regular placement reviews. No hidden markups.
08Do you work with businesses outside the UK?
Yes. Brightpace is a UK programmatic agency working with brands in London and across the country, and is built for international growth, with senior experience of running paid media across several European markets. We work entirely remotely, so where you’re based doesn’t matter.
(07) Next step
Programmatic, done transparently. → Let's talk about whether programmatic is right for your goals. You'll get a straight answer.