Shopify advertising that grows profitable sales

A Shopify PPC agency runs paid ads for Shopify stores, usually Google Shopping and Performance Max, Meta and TikTok, and looks after the Shopify tracking and product feed those ads depend on. A good one is judged on the revenue and new customers in your Shopify admin, not on platform ROAS.

No. We focus on paid advertising, tracking and product feeds. We’ll flag anything on your store that’s holding conversions back, but store builds, themes and SEO are for your developer or a Shopify theme agency.

Usually, yes. They’re the simplest reliable way to sync your products and send purchases to Google and Meta. The common problems come from running them alongside old theme code or a second tag for the same purchase, which double-counts sales, so we audit for that first.

Each platform counts the sales it thinks it influenced, using its own attribution window, so several can claim the same order. Some sales are also missed when browsers block tracking. That’s why we judge performance against Shopify revenue and new customers, and use server-side tracking to recover missed purchases.

Not always. The channel apps already send some data server-side. It’s worth adding when you’re spending enough that missed purchases affect bidding, or you need one clean data stream across several platforms. We’ll tell you whether it pays for itself in your case.

It depends on your margins and how fast you want to grow, but around £1,500 a month gives Shopping or Performance Max room to learn on your bestsellers. Work backwards from your break-even ROAS rather than picking a number.

Yes. Our paid audit checks your Shopify tracking, product feed, campaigns and spend against your actual orders, and comes with a prioritised fix list and a walkthrough call. It’s a good starting point if you already have someone running your ads.